Best Shopify Apps to Increase Sales in 2026

Key Takeaways

• The Shopify App Store has over 8,000 apps. Most merchants don't need more than 10 well-chosen ones.
• The apps below cover the core levers of ecommerce growth: social proof, email marketing, bundles, subscriptions, SEO, page design, affiliate programs, and more.
• Eight of the ten apps on this list have a free plan, so you can test before you commit.
• Pricing ranges from $0 to $399/month depending on your store's scale and needs.

The Shopify App Store has thousands of options, and most of them promise to boost your revenue. The reality is that a handful of well-chosen apps, each solving a specific problem, will do more for your store than a bloated stack of overlapping tools.

This list covers 10 apps that address real merchant problems - getting more reviews, recovering abandoned carts, managing subscriptions, running affiliate programs, and more. Each one was selected based on verified ratings, review volume, and what it actually does for a store's bottom line.

We've organized them by category so you can jump to what's most relevant to your store right now.

1. Rivyo - Product Reviews App

If you’re not getting those product reviews, you’re missing out on revenue. Shoppers read reviews before they buy - it's that simple. Rivyo  is one of the best review apps for Shopify because it doesn't just collect text reviews; it pulls in photo and video reviews, which convert significantly better than text alone. 

What it does: Rivyo lets you collect, display, and manage product reviews with photo and video support. It also includes an AI summarization feature that condenses review sentiment into a quick snapshot for shoppers who don't want to read through 200 reviews.

Key features:

• Photo and video reviews - Visual proof from real customers is more persuasive than star ratings.
• Loyalty points and VIP tiers - Built-in shopify loyalty apps functionality means you don't need a separate loyalty tool.
• Referral program - Rivyo doubles as one of the shopify referral apps, letting you reward customers who bring in new buyers.
• Review widgets - Customizable display options for your product pages, homepage, and collection pages.
• AI summarization - Useful for products with high review volume; saves shoppers time and can improve conversion.

As a shopify product reviews app and a shopify reviews app in one, Rivyo covers more ground than most single-purpose review tools.

Pricing:

• Free plan    
• Starter: $9/month 
• Business: $14/month
• Enterprise: $19/month

Best for: Stores that want a shopify product reviews app with built-in loyalty and referral features, without paying for three separate apps.

2. Alert Me! - Back in Stock Alert & Preorder

Out-of-stock products don't have to mean lost revenue. Alert Me! is one of the best shopify back in stock app options because it doesn't just send restock alerts - it lets shoppers join a waitlist for sold-out items and get notified the instant those items are available again, while also letting you sell ahead of inventory with preorders. 

What it does: Alert Me! adds a branded "Notify Me" waitlist button to out-of-stock products, then automatically emails, texts, or Whatsapps shoppers the moment stock returns. It also supports preorders with deposits and ship-date messaging, plus a live low-stock counter to nudge undecided buyers toward checkout.

Key features:

Notify Me button - A branded "Notify me when available" button captures demand on out-of-stock products instead of letting shoppers bounce.

Multi-channel back in stock alerts - Automatic restock notifications go out by Email, SMS, or WhatsApp, so shoppers hear about it on whichever channel they actually check.

Preorder - Take deposits, collect the remaining balance automatically, and show a clear ship date, letting you sell inventory before it physically arrives.

Low stock counter - A live counter reads real Shopify inventory levels to create urgency for shoppers who are on the fence.

Smart triggers and multi-language templates - Set min-inventory triggers and restock reminders, and customize notification templates in any language across multiple store locations.

Klaviyo integration and analytics - Sync subscribers to Klaviyo and track demand, performance, and revenue recovered from a single dashboard.

As a shopify back in stock app that also functions as a shopify preorder app, Alert Me! covers both sides of the inventory problem - capturing demand before restock and converting that demand into sales the moment it arrives.

Pricing:

• Free plan
• Starter: $9.99/month
• Standard: $19.99/month
• Pro: $39.99/month

Best for: Stores that frequently sell out of popular items, or any merchant who wants to convert stockouts into a captured, notifiable waitlist rather than losing that traffic for good.

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3. Editly: Order Editing

Tickets from customer support concerning incorrect addresses and sizes are a waste of time and resources. This issue is resolved using Editly as it allows customers to edit their orders once purchased within a specific period of time.

What it does: Editly adds a self-serve order editing portal to your post-purchase flow. Customers can fix their address, swap a variant, adjust quantity, or cancel the order entirely, all without contacting your support team.

Key features:

• Edit address, variants, and quantity - Covers the most common post-purchase change requests.
• Configurable edit windows - You set how long customers have to make changes (e.g., 30 minutes, 2 hours, 24 hours), so it doesn't interfere with fulfillment.
• Automatic recalculation - If a customer upgrades to a more expensive variant, the price difference is recalculated automatically.
• Order cancellation - Customers can self-cancel within the edit window, reducing chargebacks and support load.
• Klaviyo and Shopify Flow integration - Triggers can be set up so customers receive edit-window reminders via email, which is particularly useful when paired with your email marketing shopify app setup.

Order editing is one of those features that quietly reduces support costs and improves post-purchase satisfaction. It's a newer category of Shopify app, and Editly is currently the standout option.

Pricing:

Free plan available

Best for: Stores with high order volumes or frequent post-purchase change requests that are eating into support time.

4. Klaviyo: Email Marketing & SMS

Klaviyo is the standard choice for best email marketing for Shopify, and for good reason. It's built specifically for ecommerce, which means its segmentation, automation, and analytics are designed around how online stores actually work - not adapted from a generic email tool.

What it does: Klaviyo handles email, SMS, and WhatsApp campaigns from a single platform. It syncs with Shopify in real time, so your segments and automations are always working from current customer data.

Key features:

•  AI segmentation - Goes beyond basic filters. Klaviyo can predict which customers are likely to churn, which are high-value, and which are ready to buy again.

• Real-time data sync - Every purchase, browse, and cart event in Shopify feeds into Klaviyo immediately, making your automations more accurate.

• 350+ integrations - Connects with review apps, loyalty tools, subscription platforms, and more.

• Email, SMS, and WhatsApp - Running all three channels from one platform means consistent messaging and unified reporting.

• Personalization - Product recommendations, dynamic content blocks, and personalized send times are all built in.

As a shopify email marketing app, Klaviyo's free plan covers up to 250 contacts with email and 150 SMS credits - enough to test the platform before scaling.

Pricing:

• Free plan (250 contacts email, 150 SMS credits)    
• SMS: $15/month 
• Email: $20/month

Best for: Any Shopify store serious about email marketing. It's the best email marketing app for Shopify if you want ecommerce-native segmentation and automation without stitching together multiple tools.

5. Pumper Bundles Quantity Breaks

Increasing average order value is one of the fastest ways to grow revenue without spending more on ads. Pumper Bundles makes it straightforward to set up quantity breaks, bundle deals, and BOGO offers - the kind of promotions that encourage customers to add more to their cart.

What it does: Pumper is the best bundle app for Shopify for merchants who want flexible bundle and discount configurations without hiring a developer. Everything is set up through a visual interface, and the widget is customizable to match your store's design.

Key features:

• Unlimited bundles and quantity breaks - No cap on how many offers you can run, even on the free plan (up to $300 in app-attributed revenue).
• BOGO and free gifts - Buy-one-get-one and free gift with purchase are proven upsell mechanics that Pumper handles natively.
• Fixed and custom bundles - Fixed bundles (e.g., "buy these 3 products together") and mix-and-match bundles both work.
• Multipacks - Useful for consumables or products where customers naturally buy in bulk.
• Upsell and cross-sell - Pumper functions as an upsell shopify app as well, surfacing relevant add-ons at the right moment in the purchase flow.

Pricing:

• Free plan (up to $300 app-attributed revenue)
• Starter: $9.99/month  
• Growth: $29.99/month
• Unlimited: $49.99/month

Best for: Stores that want to boost sales on Shopify through higher average order values, especially those selling products that naturally pair well or sell in multiples.

6. Easy Subscriptions App

Subscription revenue is predictable revenue. If your products are consumable, replenishable, or part of a curated experience, adding a subscription option can meaningfully change your store's monthly cash flow.

What it does: Easy Subscriptions is a shopify subscription app that handles recurring billing, subscription box management, and build-a-box bundles. It's one of the few subscription tools that charges 0% transaction fees on its free plan, which matters when you're just getting started.

Key features:

• Recurring billing - Supports weekly, monthly, and custom billing cycles.
• Subscription boxes and build-a-box - Lets customers curate their own subscription, which tends to increase retention compared to fixed boxes.
• Quantity breaks and volume discounts - Subscribers can get better pricing for larger orders, which incentivizes higher commitment.
• Dunning management - Automatically retries failed payments and sends recovery emails, reducing involuntary churn.
• Advanced analytics - Tracks subscriber lifetime value, churn rate, and MRR so you can make informed decisions about your subscription program. 

For merchants evaluating the best subscription app for Shopify, Easy Subscriptions stands out because of the 0% fee free tier and the build-a-box functionality, which most competitors lock behind higher-priced plans.

Pricing:

• Free Starter (0% transaction fees, up to 100 orders/month)    
• Growth: $39/month   
• Scale: $99/month    
• Enterprise: $399/month

Best for: Stores selling consumables, curated boxes, or any product where repeat purchases make sense. Also worth considering if you're exploring the best shopify loyalty program through subscription perks.

7. Smart SEO AI & Image Optimizer

SEO work is tedious at scale. Writing meta titles and alt tags for hundreds of products is the kind of task that gets deprioritized  and then your organic traffic suffers for it. Smart SEO automates most of that work using AI.

What it does: Smart SEO handles the technical and on-page SEO tasks that most merchants don't have time for: generating meta tags, optimizing images, fixing broken links, and submitting pages to search engines automatically.

Key features:

• AI meta and alt tag generation - Produces SEO-optimized meta titles, descriptions, and image alt tags in bulk, saving hours of manual work.
• Image optimization - Compresses images without visible quality loss, which directly improves page load speed.
• Broken link detection - Finds and flags 404 errors before they hurt your rankings or frustrate customers.
• IndexNow automation - Submits new and updated pages to search engines automatically, so your content gets indexed faster.
• JSON-LD structured data - Adds schema markup that helps search engines understand your products, which can improve how your listings appear in search results.

Pricing:

• Free plan
• Pro: $14.99/month
• Business: $24.99/month 
• Premium: $49.99/month

Best for: Stores with large catalogs where manual SEO optimization isn't realistic, or any merchant who wants to improve organic visibility without hiring an SEO agency.

8. PageFly AI Page Builder

Your default Shopify theme can only take you so far. If you want to build high-converting landing pages, custom product pages, or campaign-specific pages without touching code, PageFly is the most established option in the shopify page builder apps category.

What it does: PageFly is a drag-and-drop page builder with an AI layer that can generate full page layouts or individual sections from a text prompt. It's used by over 100,000 Shopify merchants and has the review volume to back up its reputation.

Key features:

• AI page and section generation - Describe what you want and PageFly generates a starting layout. Useful for quickly spinning up campaign pages or testing new designs.
• 320+ templates - Covers landing pages, product pages, homepages, collection pages, and more. A solid starting point if you don't want to build from scratch.
• A/B testing and heatmaps - Built-in testing tools let you compare page variants and see where visitors actually click, which is rare for a landing page builder at this price point.
• Funnel analytics - Tracks how visitors move through your pages so you can identify drop-off points.
• Markets localization - Adapts page content for different Shopify Markets, useful if you sell internationally.
• Cart drawer - Adds a slide-out cart that keeps shoppers on the page instead of redirecting them to the cart page.

As a best landing page builder for Shopify stores, PageFly's free plan gives you one published page slot and 10 AI credits - enough to test the builder before upgrading.

Pricing:

• Free (1 published slot, 10 AI credits)   
• Builder: $24/month    
• Accelerate: $99/month
• Enterprise: $299/month    
  

Best for: Merchants running paid traffic campaigns who need custom landing pages, or any store that wants more design control than their theme allows.

9. SearchPie SEO & Speed Optimize

SearchPie approaches SEO from a slightly different angle than Smart SEO - it combines on-page optimization with site speed improvements, treating both as part of the same performance problem. Slow pages rank lower and convert worse, so the combination makes sense.

What it does: SearchPie audits your store's SEO health, identifies technical issues, and applies fixes - including image compression, schema markup, and AI-generated meta tags. It also monitors your SEO score daily so you can track progress over time.

Key features:

• Technical SEO audits - Surfaces issues like missing meta tags, duplicate content, and crawl errors.
• Speed improvements - Image compression and code optimization reduce load times, which affects both rankings and conversion rates.
• AI-generated meta tags - Bulk-generates SEO-optimized titles and descriptions, similar to Smart SEO but with a different interface and pricing structure
• JSON-LD schema - Adds structured data for products, breadcrumbs, and store information.
• Bulk editing - Edit meta tags across hundreds of products at once, which is essential for large catalogs.

The free Starter plan includes daily SEO score monitoring, breadcrumb and store schema, 50 image compressions, and 50 AI-generated SEO tags - a meaningful amount of functionality before you need to upgrade.

Pricing:

• Free Starter plan    
• Premium: $39/month
• Enterprise: $99/month

Best for: Stores that want combined SEO and speed optimization in one tool, particularly those with large product catalogs that need bulk meta tag management.

10. UpPromote Affiliate Marketing

Word-of-mouth scales when you give it a structure. UpPromote lets you build a formal affiliate marketing program where partners - bloggers, influencers, existing customers - earn commissions for the sales they drive to your store.

What it does: UpPromote is a full affiliate program management platform. It handles everything from recruiting affiliates to tracking commissions, detecting fraud, and processing payouts via PayPal. It's one of the most complete shopify affiliate program tools available.

Key features:

• Affiliate program management - Set up commission structures, create affiliate links and coupon codes, and manage your entire program from one dashboard.
• Commission tracking - Tracks sales by affiliate link or coupon code with accurate attribution.
• Fraud detection- Flags suspicious activity automatically, protecting your program from commission abuse.
• PayPal payouts - Pay affiliates directly through the app without manual bank transfers.
• Influencer discovery - Helps you find potential affiliates within UpPromote's network, so you're not starting from zero.
• Custom dashboards - Affiliates get their own portal to track their performance, which reduces the back-and-forth with your team.    

The free plan covers up to $3,000 in referral sales per month, which is enough for most stores that are just launching their affiliate marketing programs.

Pricing:

• Free plan (up to $3,000 referral sales/month)
• Growth: $29.99/month  
• Professional: $89.99/month   
• Enterprise: $199.99/month   

Best for: Stores ready to build a scalable affiliate marketing channel, or any merchant who wants to turn customers and content creators into a performance-based sales team.

Conclusion

Choosing the right Shopify apps doesn’t mean adding more tools to your store. It’s about finding apps that solve real problems and support your growth. From reviews and email marketing to subscriptions, SEO, bundles, and affiliate programs, the right combination can help you create a smoother shopping experience and drive more sales. Pasted text

Start with the areas where your store needs the most improvement, test the apps that fit those needs, and build your stack as your business grows.

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FAQs

Q: What are the best free Shopify apps for increasing sales?

Several strong options have free plans: Rivyo (reviews), Editly (order editing), Klaviyo (up to 250 contacts), Pumper Bundles (up to $300 attributed revenue), Easy Subscriptions (up to 100 orders/month), Smart SEO, PageFly (1 page slot), SearchPie, and UpPromote (up to $3,000 referral sales/month). Free shopify apps are a good way to validate a tool before committing to a paid plan.

Q: What is the best Shopify app for collecting product reviews?

Rivyo is a product reviews app that helps Shopify merchants collect and display text, photo, and video reviews. It also includes features such as review widgets, AI review summaries, loyalty points, and referrals, making it useful for stores that want to build trust and encourage repeat purchases.

Q: What is the best Shopify wishlist app for saving products?

WC Wishlist & Back in Stock lets shoppers save products to wishlists and receive notifications when out-of-stock products become available again. It supports guest wishlists, multiple wishlists, wishlist sharing, and automated back-in-stock alerts.

Q: Can customers edit their Shopify orders after placing them?

Yes. With an order editing app like Editly, customers can make changes within a merchant-defined editing window. They can update details such as their shipping address, product variant, or quantity, and can also cancel eligible orders without contacting customer support.

Q: Which Shopify app is best for email marketing?

Klaviyo is the most widely used and most capable email marketing shopify app for ecommerce stores. It's built specifically for online retail, with real-time Shopify data sync, AI segmentation, and support for email, SMS, and WhatsApp from one platform. The free plan covers 250 contacts, which is enough to get started.

Q: What's the difference between a referral app and an affiliate app on Shopify?

Referral apps (like Rivyo's built-in referral feature) reward existing customers for recommending your store to friends. Affiliate apps like UpPromote are designed for a broader network - bloggers, influencers, and content creators who promote your store in exchange for a commission. Both are forms of performance-based marketing, but affiliate programs typically involve external partners rather than your existing customer base.

Q: Do I need a separate SEO app and a page builder app?

Not necessarily, but they solve different problems. SEO apps like Smart SEO and SearchPie handle technical optimization - meta tags, schema, image compression, broken links. Page builders like PageFly focus on design and conversion rate optimization - custom layouts, A/B testing, heatmaps. If organic traffic is a priority, both are worth having. If you're primarily running paid traffic, a page builder will likely have more immediate impact.