Conversion Rate Optimization

As a Shopify CRO agency, we offer services that focus on real user behavior and data-driven improvements. Our goal is to improve Shopify conversions by reducing friction and turning visits into sales.

Trusted by 100+
global companies
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Funnel Analysis & Heatmaps

We study how users move through your Shopify sales funnel using heatmaps, click patterns, and scroll depth. This helps us identify where attention drops or actions stall. With insights from real sessions, we improve the Shopify customer journey across product, cart, and checkout pages. And all this is backed by data, so every step leads shoppers closer to conversion.

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Product Page Optimization

We optimize your product pages by reviewing layout flow, image placement, copy length, and CTA visibility. Using insights from Shopify conversion rate optimization, we restructure key sections to reduce hesitation and improve clarity. Our team also considers mobile-specific behavior and how content loads across devices.

With this focused approach to Shopify product page optimization, you increase buyer confidence and make it easier for visitors to take the next step without second-guessing their decision.

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Abandoned Cart Recovery

Our Shopify experts improve CRO by recovering revenue lost to abandoned carts. Using session data and triggers, we create recovery flows that work across your Shopify checkout. Timed emails, exit popups, and mobile-friendly prompts are built to re-engage shoppers without feeling intrusive.

With our Shopify CRO services, you turn missed opportunities into completed sales without adding friction to the user journey.

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Checkout Optimization

A complicated checkout leads to hesitation and abandoned carts. Through detailed Shopify checkout optimization, each step is reviewed to reduce friction and improve flow. From layout and payment clarity to mobile responsiveness, everything is shaped around how users actually buy. 

This approach supports higher completion rates and contributes directly to better Shopify CRO across your store.

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Why Shopify Developmentby CrawlApps?

At CrawlApps, we don’t just build digital products, we craft impact. Bold, driven, and always curious, we thrive on pushing boundaries.

Shopify
Trusted by DTC & B2B Brands

Our clients stick with us for a reason - we listen, deliver what matters, and make the whole process smooth for DTC and B2B brands alike.

Always On Time, On Scope

Our Shopify experts respect your deadlines as much as you do - delivering high-quality Shopify stores on time, every time. No excuses.

Support
Built for Performance & Conversions

We build Shopify and Shopify plus stores that load fast, sell more, and help your brand move forward, focused on what actually works.

Smooth Collaboration
Smooth Collaboration, Start to Launch

We keep things simple and clear. You’ll always have a clear idea of what’s happening, what’s next, and who’s on it, making the entire journey smooth from day one.

Long-Term Growth
Scalable Setup for Long-Term Growth

We set you up with a Shopify store that’s built to grow, easy to manage, and flexible enough to scale as your brand and needs evolve.

Satisfaction
Shopify & Shopify Plus Experts

We’ve worked with brands on both Shopify and Shopify Plus so we know what works, what doesn’t, and how to get you where you want to go.

How We Build

Here’s how we bring your Shopify store to life - with a clear process, open communication, and a team that keeps things simple throughout.

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Discovery

We start off by understanding the core of your brand, goals, and audience.This helps us plan the right direction for your store, with no guesswork. From there, every decision is made to support your growth - clearly, strategically, and with purpose.

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UI/UX Design & Wireframing

We sketch out what your Shopify and Shopify plus store will look like. You’ll see how everything fits together before we start building thereby giving you a chance to share your thoughts early on. In this way, our vision gets aligned from the very beginning of the project.

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Shopify Development & Setup

Now we bring the design to life. From product pages to custom features, everything’s built to run smoothly and look great on all devices. We make sure it loads fast, works the way your customers expect, and feels just right

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Quality Assurance with UAT

We test your store top to bottom, checking speed, mobile responsiveness, and every last detail. From buttons to load times, nothing’s overlooked. We also run thorough UAT to catch real issues before launch, so when you go live, everything works just the way it should.

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Launch

When everything’s ready, we launch your store. We handle all the tech stuff, so you can sit back and celebrate going live. And if anything needs fixing, we’re here to sort it out quickly.

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Still With You Post Launch

We don’t disappear after launch. Whether it’s updates, fixes, or advice, our Shopify support team is with you as your store grows. You can reach out anytime. We’re just a message away whenever you need help or want to improve something.

Questions We Hear A Lot (And Answer Gladly)

Didn't see your question here? Just drop us a text and we're always happy to help.

Why are people visiting my Shopify store but not making a purchase?

Many factors affect conversions from unclear product details to slow loading times or distracting layouts. Our Shopify conversion rate optimization process helps discover what’s causing the issue by analyzing user behavior, device usage, and page structure. The goal is to remove friction and create a path that feels natural for buyers to complete their purchase.

Can you find where shoppers lose interest or exit the sales funnel?

Yes. We review your entire funnel using behavior tracking tools, heatmaps, and analytics to see where users hesitate or drop off. From product views to checkout flow, every step is analyzed to uncover weak points. This insight drives focused improvements that support better CRO without unnecessary redesigns.

What does your Shopify CRO audit actually include?

Our audit covers product pages, navigation, collection layout, cart flow, and Shopify checkout behavior. We also look at CTA placement, content hierarchy, mobile usability, and load performance. Each area is reviewed using live session data, so every recommendation reflects how real users interact with your store.

Do you review product and collection pages during optimization?

Absolutely. Product and collection pages play a central role in your Shopify sales funnel. We analyze page flow, image placement, content density, and filtering logic to ensure they support decision-making. Improving these pages helps reduce bounce rates and increases the likelihood of a shopper moving to checkout.

Will optimization change the look and feel of my current design?

Not unless it needs to. Our approach focuses on structure and flow rather than visual overhaul. If design elements are hurting performance, we suggest updates that align with your brand. Small adjustments in spacing, placement, or messaging can have a big impact without changing your overall look.

How do you decide which parts of the store to optimize first?

We start by identifying high-traffic areas with low conversion rates. Using analytics and user recordings, we see where the biggest friction exists. Pages with the most influence on revenue like product details and checkout are usually prioritized first for Shopify conversion rate optimization.

Do you review user behavior on mobile separately from desktop?

Yes. Mobile and desktop users behave differently, and we analyze them separately. We evaluate tap targets, scrolling patterns, layout shifts, and load times specific to each device. This helps ensure your Shopify store performs well no matter where your visitors come from.

How soon can I expect results after implementing changes?

Results can vary, but most stores start seeing measurable improvements within a few weeks. Simpler changes like CTA adjustments or layout tweaks often show quicker impact, while deeper optimizations may take longer. We always set realistic timelines based on your goals, traffic, and store complexity.

Can you help fix problems in my Shopify cart or checkout process?

Yes. We optimize both cart flow and Shopify checkout layout to reduce drop-offs and make it easier for users to complete their orders. This includes removing distractions, improving form clarity, and ensuring consistency across devices. These changes often have a direct impact on revenue.

What tools and data do you use to guide your recommendations?

We use tools like Google Analytics, Hotjar, Shopify analytics, and session replay software to gather real user data. Combined with experience from past CRO projects, this allows us to make decisions based solely on facts. Every recommendation is backed by user behavior, performance metrics, and conversion trends.

Projects We Have Worked On

Mayker Interiors

  • Shopify SEO Services
  • Shopify Support
  • Shopify Plus CRO
  • Seamless Integration of Services and E-commerce
  • Curated Product Collections with Visual Storytelling
  • Enhanced User Experience with Intuitive Navigation
Read More
LoadedShop (Denmark)

LoadedShop (Denmark)

  • Squarespace vs Shopify
  • Shopify DTC
  • Shopify Partners
  • Clean and Conversion-Focused Design
  • Seamless Shopify Subscription Integration
  • Engaging, Story-Driven Homepage Experience
Read More

Herbals (NZ)

  • Wix vs Shopify
  • Shopify Web Design Agency
  • Expert Shopify Developers
  • Comprehensive Product Catalog with Advanced Filtering
  • Educational Content Integration
  • Enhanced Customer Support Features
Read More

200+

Reviews

We’re Shopify Plus experts focused on building fast, sales-driven stores that put your growth into motion.

CoffyDoor Review
Jonathan
Jonathan

We came to Crawlapps Shopify Agency with a rough idea, and they turned it into something way beyond what we imagined. The team was fast, responsive, and knew Shopify inside out. Every detail was thought through, from design to performance. It felt like working with people who genuinely cared about our success.

  • 18%

    Traffic Increased

  • 32%

    Sales Increased in 60 days